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Is it better to vape or smoke while pregnant?

The Smoking in Pregnancy Challenge Group warns that smoke exposure in pregnancy is responsible for increased rates of still birth, miscarriage and birth defects.  

The NHS says protecting your baby from tobacco smoke is ‘one of the best things you can do to give your child a healthy start in life’, saying it can be ‘difficult to stop smoking’ but it’s ‘never too late to quit’.  

It also highlights that using e-cigarettes is ‘much safer for you and your baby’ if they help you stop smoking.  

Evidence from the National Institute for Health and Care Research shows e-cigarettes may be ‘more effective than nicotine pouches for pregnant women trying to quit’. The same study did not find any ‘new safety concerns’ with vaping.  

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The UKVIA Industry Forum is Back!

Wednesday 26th November 2025
London Marriott Hotel, Regents Park

As the government prepares to decide on the contents of the Tobacco and Vapes Bill, this year’s Forum arrives at a defining moment for the sector.

With the theme ‘The Way Forward: Changing the Vaping Mindset’ expect a powerful agenda tackling the end of disposables, global supply chain shifts and the mindset transformation needed to help the remaining six million smokers make the switch.

Attend. Sponsor. Exhibit.
Be there for the conversation that counts.