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Vaping and youth uptake
Membership of the UKVIA is solely for those companies which maintain the highest standards of age-aware retailing. Vaping products are only for adult smokers and vapers.
Our members have a Challenge 25 policy for in-store retail, thorough training for staff and robust safety processes for online sales. The UKVIA code of conduct ensures that no products are marketed in a way that targets people under the age of 18.
We’re proud that our tough stance is protecting the industry: in 2018 a report by ASH found that youth vaping is very rare in the UK and largely confined to those who also smoke cigarettes.
It’s time for a Fair Deal for Vaping
Vaping has helped millions of adults quit smoking, but excessive regulation risks making it harder to switch to a less harmful alternative.
Responsible businesses are being lumped in with the rogue players we all want driven out.
We need tougher action on rogue traders, not policies that make legal vaping more expensive and less accessible.